About a month ago, I had a big realization with my business that I needed to simplify things.
For example…
This Tuesday on our Copy Accelerator call, I’m teaching our members how to write story-based emails for affiliate swipes and cold traffic.
Stories are by far my #1 way to write email copy for an offer.
However…
Writing a good story can be complicated.
You need drama, big stakes, a crisis point and a whole lot of other stuff.
Which can be confusing.
So it’s my job to simplify that.
My job isn’t to teach our Copy Accelerator members the 97 different things that go into a story-based email.
My job is to get them writing better emails.
And that comes from simplicity.
So when we do our call on Tuesday, instead of me teaching everything I know about writing a good story…
I’m going to teach them the 3-4 most important parts of writing a good story.
The things that really matter.
Why?
Cause that’s what will get them the best results.
They’ll understand it…
And be able to implement it.
And that’s what I want.
I want results for them.
And that comes from simplifying things.
Anyways…
That’s been a big focus of mine lately.
So wanted to share that.
It’s something you should think about as well.
How can I remove stuff to make things as simple as possible?
It’s a powerful question.
Enjoy your Sunday,
– Justin
If you want to hear more from Justin, he has a private email list for top marketers, copywriters and business owners. To apply to be on the email list simply click the button below that says “apply now”.
